Vice President
Short Description: Steve Robins is the principal of Solution Marketing Strategies, a strategic marketing consultancy that helps companies to understand better and market to their customers through targeted research, segmentation, solutions, messaging, sales tools and demand generation.

Steve Robins is the principal of Solution Marketing Strategies, a strategic marketing consultancy that helps companies to understand better and market to their customers through targeted research, segmentation, solutions, messaging, sales tools and demand generation. For the last 15 years, Steve Robins has been transforming technology firms into market-leading, customer-focused solution providers. Steve has held senior marketing roles at FirstBest Systems, EMC, Documentum, and KANA Software. An industry thought-leader, Steve started the top-rated solution marketing blog, writes a CMO-focused marketing tech column for TechTarget, helped grow ProductCamp Boston into the second largest such event in the world, and was an analyst at the Yankee Group.

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